Brands are experiencing the limits of living in a multi-channel, multi-screen world. Until responsive web design (RWD), we had to accept the SEO issues and deeplinking challenges that come with creating a second and third version of a site for mobile and tablet. Not to mention, the regular maintenance and consistency problems that rear up while trying to juggle three different sites. Learn the real-world facts of RWD, including the positives, negatives and best-practices revolved around implementing the one-site solution.
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